The Gambia 2009-2010 tourists’ season opened Thursday at the Banjul International Airport with the arrival of the first batch of more than 200 tourists from Sweden and Denmark.
Most holiday makers coming to the Gambia come mainly from the United Kingdom and the Scandinavian countries.
Speaking to journalist shortly after the arrival of the tourists, Morten Evensen, the area manager for Thomas Cook (a tour operator) said even though the world economic crisis will impact negatively on tourism, he was convinced that this year’s tourist season will be slightly better for the Gambia than predictions made by sceptics. He said the Gambia was a cheap destination and that will attract several tourists from Scandinavia.
He revealed that his company plans to bring more than 600 tourists to the Gambia every week. He said the bookings they have for this year’s season were promising.
Lamin Saho, the marketing director at the Gambia Tourism Authority, said they were facing several challenges as a result of the global economic crisis, but he was quick to add that they are now exploring new markets like Russia and Nigeria.
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